Terms & Conditions

Last Updated: March 3, 2026

These Terms & Conditions ("Terms", "Terms & Conditions") govern your use of Katsed (the "Service") operated by Koalatative OÜ, registry code 16039990, a private limited company incorporated under the laws of the Republic of Estonia ("us", "we", or "our").

Please read these Terms & Conditions carefully before using our Service. Your access to and use of the Service is conditioned upon your acceptance of and compliance with these Terms. These Terms apply to all visitors, users, and others who wish to access or use the Service.

By accessing or using the Service, you agree to be bound by these Terms. If you disagree with any part of these Terms, you do not have permission to access the Service.

1. Description of Service

Katsed is a software-as-a-service platform that provides analysis tools for Google Analytics 4 (GA4) experiment data stored in Google BigQuery. The Service enables you to:

  • Connect your GA4 properties and BigQuery datasets

  • Analyze A/B test and experiment results

  • Generate statistical analysis and reports

  • Plan and scenario model for experiments

2. Account Registration and Eligibility

2.1 Account Creation

To use certain features of the Service, you must register for an account. You agree to:

  • Provide accurate, current, and complete information during registration

  • Maintain and promptly update your account information

  • Maintain the security of your account credentials

  • Be responsible for all activities that occur under your account

  • Immediately notify us of any unauthorized use of your account

2.2 Eligibility

You must be at least 18 years old to use the Service. By using the Service, you represent and warrant that you meet this age requirement.

2.3 Business Use

The Service is intended for business and professional use. If you are using the Service on behalf of an organization, you represent and warrant that you have the authority to bind that organization to these Terms.

3. Subscription Plans and Billing

3.1 Free Tier

We offer a free tier of the Service with the following limitations:

  • Access to data for up to 3 experiments

  • 1 planning scenario with up to 3 pages

The free tier is provided "as-is" and may be modified or discontinued at any time at our sole discretion.

3.2 Pro Plan

Our Pro plan is billed monthly on a per-project basis. Each project represents a connected GA4 property and BigQuery dataset pair. You will be charged:

  • A monthly subscription fee for each active project

  • Charges are processed automatically at the beginning of each billing cycle

  • Pricing is displayed on our website and within the Service

3.3 Payment

  • Payment is due immediately upon subscription

  • We accept major credit cards and other payment methods as indicated in the Service

  • All fees are exclusive of taxes, duties, or similar charges, which are your responsibility

  • You authorize us to charge your payment method for all fees incurred

3.4 Billing Changes

  • We reserve the right to modify our pricing with 30 days' notice to existing subscribers

  • Price changes will not affect your current billing cycle

  • Continued use of the Service after price changes constitutes acceptance of the new pricing

3.5 No Refunds

All fees are non-refundable. We do not provide refunds or credits for partial months of service, upgrade/downgrade refunds, or refunds for periods of non-use.

4. Cancellation and Termination

4.1 Cancellation by You

You may cancel your subscription at any time through your account settings or by contacting us. Upon cancellation:

  • You will retain access to the Pro plan features until the end of your current billing period

  • No refund will be provided for the remaining days in your billing cycle

  • Your account will automatically downgrade to the free tier at the end of the billing period

  • You may reactivate your subscription at any time

4.2 Termination by Us

We may suspend or terminate your access to the Service immediately, without prior notice or liability, for any reason, including but not limited to:

  • Breach of these Terms

  • Fraudulent, abusive, or illegal activity

  • Non-payment of fees

  • At our sole discretion for operational or security reasons

4.3 Effect of Termination

Upon termination:

  • Your right to use the Service will immediately cease

  • We may delete your account and all associated data

  • All provisions of these Terms that by their nature should survive termination shall survive, including ownership provisions, warranty disclaimers, indemnity, and limitations of liability

5. Data and Privacy

5.1 Your Data Ownership

You retain all rights, title, and interest in and to your data, including:

  • Your Google Analytics 4 data

  • Your Google BigQuery datasets

  • Any analysis, reports, or configurations you create within the Service

5.2 Our Data Processing

The Service processes data from your GA4 properties and BigQuery datasets as necessary to provide analysis and reporting features. Specifically, we:

  • Fetch and store event names, parameter names, and parameter values to enable metric definitions and analysis

  • Process aggregated statistical data for experiment analysis and reporting

  • Do not access or process user-level personally identifiable information (PII)

  • Do not link individual user behavior across sessions or properties

All data processing is limited to what is necessary to provide the Service's functionality. We implement appropriate security measures to protect your data.

5.3 Google Cloud Resources and Costs

When you connect your Google Analytics 4 and BigQuery data to the Service:

  • You authorize us to query data from your Google BigQuery datasets

  • All BigQuery query costs are incurred in your Google Cloud account

  • You are solely responsible for all costs incurred in your Google Cloud account, including but not limited to:

    • BigQuery query processing costs

    • BigQuery storage costs

    • Data transfer costs

    • Any other Google Cloud Platform charges

If you use our automated BigQuery setup feature:

  • We create Google Cloud projects in your Google Account on your behalf

  • You maintain full ownership and control of all Google Cloud resources created

  • We configure necessary permissions and service accounts as part of the setup process

We provide cost optimization recommendations where possible, but you are responsible for monitoring and managing your Google Cloud costs.

5.4 Data Retention

Upon account cancellation or termination:

  • We will retain your account configuration for 90 days to facilitate potential reactivation

  • After 90 days, we may permanently delete your account data

  • You are responsible for exporting any data you wish to retain before cancellation

  • We are not obligated to provide access to deleted data

5.5 Privacy Policy

Our collection and use of personal information is described in our Privacy Policy, which is incorporated into these Terms by reference.

6. Google API Services

6.1 Google APIs

The Service uses Google API Services to access your Google Analytics 4 and Google BigQuery data. Your use of Google API Services through Katsed is subject to:

  • These Terms & Conditions

  • Google's API Services User Data Policy

  • Google's Terms of Service

6.2 OAuth Authorization

You explicitly authorize Katsed to:

  • Access your Google Analytics 4 properties via the Google Analytics Admin API

  • Create and manage Google Cloud projects via the Google Cloud Resource Manager API

  • Configure BigQuery resources via the Google BigQuery API

  • Configure IAM permissions via the Google Cloud IAM API

6.3 Revocation

You may revoke Katsed's access to your Google Account at any time through your Google Account settings. Revocation will prevent the Service from accessing your data, which may limit or disable Service functionality.

7. Acceptable Use

7.1 Permitted Use

You agree to use the Service only for lawful purposes and in accordance with these Terms. You agree not to:

  • Use the Service in any way that violates any applicable law or regulation

  • Use the Service to transmit any harmful, threatening, abusive, or otherwise objectionable material

  • Attempt to gain unauthorized access to any portion of the Service or any systems or networks connected to the Service

  • Interfere with or disrupt the Service or servers or networks connected to the Service

  • Use any automated system to access the Service in a manner that sends more request messages to our servers than a human can reasonably produce in the same period

  • Reverse engineer, decompile, disassemble, or otherwise attempt to discover the source code of the Service

  • Remove, obscure, or alter any legal notices displayed in or along with the Service

7.2 Content Standards

Any content you provide through the Service must not:

  • Contain any material that is defamatory, obscene, indecent, abusive, offensive, harassing, violent, hateful, inflammatory, or otherwise objectionable

  • Infringe any patent, trademark, trade secret, copyright, or other intellectual property rights

  • Violate the legal rights (including privacy and publicity rights) of others

  • Contain software viruses or any other malicious code

8. Intellectual Property

8.1 Our Intellectual Property

The Service and its original content, features, and functionality are and will remain the exclusive property of Koalatative OÜ and its licensors. The Service is protected by copyright, trademark, and other laws. Our trademarks and trade dress may not be used without our prior written permission.

8.2 Limited License

Subject to these Terms, we grant you a limited, non-exclusive, non-transferable, non-sublicensable, revocable license to access and use the Service for your business purposes.

8.3 Feedback

If you provide us with any feedback, suggestions, or ideas about the Service ("Feedback"), you grant us an unlimited, irrevocable, perpetual, sublicensable, transferable, royalty-free license to use such Feedback for any purpose without compensation or attribution to you.

9. Third-Party Services

The Service may contain links to third-party websites or services that are not owned or controlled by us, including:

  • Google Cloud Platform

  • Google Analytics 4

  • Google BigQuery

We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites or services. You acknowledge and agree that we shall not be responsible or liable for any damage or loss caused by or in connection with the use of any such content, goods, or services available on or through any such third-party websites or services.

10. Service Availability and Support

10.1 Service Availability

We strive to provide reliable service but do not guarantee that:

  • The Service will be available at all times or without interruption

  • The Service will be error-free or that defects will be corrected

  • The Service will meet your specific requirements

We reserve the right to modify, suspend, or discontinue the Service (or any part thereof) at any time with or without notice.

10.2 Maintenance

We may perform scheduled or emergency maintenance that may result in temporary Service unavailability. We will attempt to provide advance notice of scheduled maintenance when possible.

10.3 Support

We provide support via email and chat during business hours (Estonian time). Support is provided on a best-effort basis with no guaranteed response times or service level agreements (SLA).

11. Disclaimers and Limitation of Liability

11.1 Disclaimer of Warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.

WE DO NOT WARRANT THAT:

  • THE SERVICE WILL MEET YOUR REQUIREMENTS

  • THE SERVICE WILL BE UNINTERRUPTED, TIMELY, SECURE, OR ERROR-FREE

  • THE RESULTS OBTAINED FROM THE USE OF THE SERVICE WILL BE ACCURATE OR RELIABLE

  • ANY ERRORS IN THE SERVICE WILL BE CORRECTED

11.2 Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL KOALATATIVE OÜ, ITS DIRECTORS, EMPLOYEES, PARTNERS, AGENTS, SUPPLIERS, OR AFFILIATES BE LIABLE FOR:

  • ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES

  • ANY LOSS OF PROFITS, REVENUE, DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES

  • ANY DAMAGES RESULTING FROM YOUR USE OR INABILITY TO USE THE SERVICE

  • ANY DAMAGES RESULTING FROM ANY UNAUTHORIZED ACCESS TO OR USE OF OUR SERVERS AND/OR ANY PERSONAL INFORMATION STORED THEREIN

  • ANY DAMAGES RESULTING FROM ANY INTERRUPTION OR CESSATION OF THE SERVICE

  • ANY DAMAGES RESULTING FROM ANY THIRD-PARTY SERVICES OR CONTENT

WHETHER BASED ON WARRANTY, CONTRACT, TORT (INCLUDING NEGLIGENCE), OR ANY OTHER LEGAL THEORY, AND WHETHER OR NOT WE HAVE BEEN INFORMED OF THE POSSIBILITY OF SUCH DAMAGE.

IN NO EVENT SHALL OUR TOTAL LIABILITY TO YOU FOR ALL DAMAGES, LOSSES, AND CAUSES OF ACTION EXCEED THE AMOUNT PAID BY YOU TO US IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM, OR ONE HUNDRED EUROS (€100), WHICHEVER IS GREATER.

11.3 Basis of the Bargain

YOU ACKNOWLEDGE THAT WE HAVE SET OUR PRICES AND ENTERED INTO THESE TERMS IN RELIANCE UPON THE DISCLAIMERS OF WARRANTY AND LIMITATIONS OF LIABILITY SET FORTH HEREIN, AND THAT THE SAME FORM AN ESSENTIAL BASIS OF THE BARGAIN BETWEEN US.

12. Indemnification

You agree to defend, indemnify, and hold harmless Koalatative OÜ, its officers, directors, employees, and agents from and against any claims, liabilities, damages, judgments, awards, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising out of or relating to:

  • Your violation of these Terms

  • Your use of the Service

  • Your violation of any rights of another party

  • Your violation of any applicable laws or regulations

  • Any content you provide through the Service

13. Enterprise Agreements

13.1 Precedence

If you have entered into a separate written agreement with Koalatative OÜ for the provision of the Service (an "Enterprise Agreement"), and there is any conflict between these Terms and the Enterprise Agreement, the terms of the Enterprise Agreement shall prevail to the extent of such conflict.

13.2 Applicability

These Terms apply to your use of the Service except to the extent expressly modified or superseded by an Enterprise Agreement.

14. Governing Law and Dispute Resolution

14.1 Governing Law

These Terms shall be governed by and construed in accordance with the laws of the Republic of Estonia, without regard to its conflict of law provisions.

14.2 Jurisdiction

Any dispute arising out of or relating to these Terms or the Service shall be subject to the exclusive jurisdiction of the courts of the Republic of Estonia.

14.3 Dispute Resolution

Before filing any formal legal action, you agree to first contact us at legal@koalatative.com to attempt to resolve the dispute informally.

15. General Provisions

15.1 Changes to Terms

We reserve the right to modify or replace these Terms at any time at our sole discretion. If a revision is material, we will provide at least 30 days' notice prior to any new terms taking effect.

By continuing to access or use our Service after revisions become effective, you agree to be bound by the revised terms. If you do not agree to the new terms, you must stop using the Service.

15.2 Entire Agreement

These Terms, together with our Privacy Policy and any Enterprise Agreement, constitute the entire agreement between you and us regarding the Service and supersede all prior agreements and understandings.

15.3 Waiver

Our failure to enforce any right or provision of these Terms will not be considered a waiver of those rights. Any waiver of any provision of these Terms will be effective only if in writing and signed by us.

15.4 Severability

If any provision of these Terms is held to be invalid or unenforceable by a court, the remaining provisions will remain in effect. The invalid or unenforceable provision will be deemed modified to the extent necessary to make it valid and enforceable while preserving its intent.

15.5 Assignment

You may not assign or transfer these Terms or your rights under these Terms without our prior written consent. We may assign or transfer these Terms without restriction.

15.6 Force Majeure

We shall not be liable for any failure or delay in performance due to circumstances beyond our reasonable control, including but not limited to acts of God, war, terrorism, riots, embargoes, acts of civil or military authorities, fire, floods, accidents, network infrastructure failures, strikes, or shortages of transportation facilities, fuel, energy, labor, or materials.

15.7 Notices

All notices under these Terms must be in writing and will be deemed given when:

  • Delivered personally

  • Sent by confirmed email to the email address associated with your account

  • Sent by registered or certified mail, return receipt requested

Notices to us should be sent to:

Koalatative OÜ Tornimäe 5, 2nd floor Tallinn, Estonia, 10145 Email: legal@koalatative.com

15.8 Language

These Terms are provided in English. In the event of any conflict between the English version and any translation, the English version shall prevail.

15.9 Survival

The following sections shall survive termination of these Terms: Data and Privacy (ownership provisions), Intellectual Property, Disclaimers and Limitation of Liability, Indemnification, Governing Law and Dispute Resolution, and General Provisions.

16. Contact Information

If you have any questions about these Terms, please contact us:

By email: legal@koalatative.com By mail: Koalatative OÜ, Tornimäe 5, 2nd floor, Tallinn, Estonia, 10145


Effective Date: March 3, 2026

By using Katsed, you acknowledge that you have read, understood, and agree to be bound by these Terms & Conditions.